šš½ Welcome to The Folklore, our (not-so) weekly newsletter where we talk about our journey of building Folklory. Every week weāll share updates, wins, and learnings, so sign up if youād like to hear from us š
We started our second phase with some really ambitious goals, but unfortunately, weāve been really busy and things havenāt been moving as fast. But by getting back to writing this newsletter, we hope to get back on track. However, we do have some updates so letās dive in.
Updates from 26th Jul - 4th Sept 2022
š Progress
Customers: 1/50
š· New Pricing
We wanted to simplify our pricing and after speaking to a bunch of customers, weāve finally released it on the website.
You can choose between 1 or 2 Folklories. We wanted to reduce the ambiguity around āmultiple episodesā and since most people bought 2 or fewer, weāve just listed these two options.
1 Folklory is for $199.
A bundle of 2 is for $299, which is a 25% discount.
š 1:1 Call to understand Folklory
We noticed that we had to do a lot of explaining before people understood how they could use Folklory. While it was relatively easier to explain in person, we wanted to do the same for people who came across Folklory online.
As we continue to improve our website to do this, we now let interested customers book a 1:1 call with us to learn more about Folklory and how they can use it. If youāre on the fence about getting a Folklory and want to speak with us to know more, hit the button below and weād love to speak with you.
š Mini Website
Weāve launched a mini-website with a bunch of content that is easily accessible on mobile. Itās also our new Instagram bio-link and we hope it helps us get some new customers from Instagram. You can hear customer testimonials, host introductions, and even place an order.
And thatās a wrap for this week. Hope youāve enjoyed this weekās episode of The Folklore. If youād like to follow our journey, do subscribe using the button below
If you have feedback, ideas, or just want to get in touch, you can always write to us at theteam@folklory.com or DM us at @thefolklory on IG. We would love to hear from you ā¤ļø
Until next time
Haresh